Privacy Policy
Last updated: April 2026
Overview
Practical Agilist ("we," "us," "our," or "Company") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website practicalagilist.com and related services.
1. Information We Collect
1.1 Information You Provide Directly
- Contact forms: Name, email address, and message content when you contact us
- Newsletter signup: Email address for mailing list subscription
- Book purchases: Information required by third-party retailers (Amazon, etc.) — we do not store payment details
- Coaching inquiries: Contact details and description of your coaching needs
1.2 Automatically Collected Information
- Server logs: IP address, browser type, pages visited, and access times
- Analytics: We use website analytics to understand how users interact with our content (visit patterns, scroll depth, etc.)
- Cookies: We may use cookies for navigation preferences and non-identifying usage analytics
2. How We Use Your Information
- To respond to your inquiries and provide customer support
- To send newsletters or marketing communications (only if you've opted in)
- To improve our website, content, and user experience
- To comply with legal obligations
- To detect and prevent fraud or security issues
3. Sharing Your Information
We do not sell your personal information. We may share information in these limited cases:
- Service providers: Email delivery services, analytics platforms, and hosting providers (under confidentiality agreements)
- Legal requirements: When required by law or in response to valid legal requests
- Third-party books/software: If you purchase books or access software through third-party platforms, those platforms handle your data per their privacy policies
4. Email Obfuscation
Email addresses on this site are protected using a simple encoding technique to reduce spam harvesting. This is a client-side protection only and does not affect how we store or process your data.
5. Data Retention
We retain personal information only as long as necessary to fulfill the purposes for which it was collected:
- Contact inquiries: 1 year
- Newsletter subscribers: Until you unsubscribe
- Server logs and analytics: Up to 90 days
6. Your Rights and Choices
You have the right to:
- Access: Request a copy of the information we hold about you
- Correct: Request correction of inaccurate data
- Delete: Request deletion of your information (subject to legal obligations)
- Opt-out: Unsubscribe from newsletters or marketing communications at any time
- Opt-out of analytics: Use your browser's Do Not Track feature, or contact us to request exclusion
7. Third-Party Links
Our website links to external sites (Amazon, Measure the Mindset, AdaptBook.co, etc.). We are not responsible for their privacy practices. Please review their policies before providing any information.
8. Security
We implement reasonable technical and organizational measures to protect your information against unauthorized access, alteration, or destruction. However, no method of transmission over the internet is 100% secure.
9. Children's Privacy
Our website is not directed to individuals under 13. We do not knowingly collect data from children. If we discover such data, we will delete it promptly.
10. GDPR and International Users
If you are located in the European Union or other regions with data protection laws, your information is processed in compliance with those regulations. Our legal basis for processing is either your explicit consent or our legitimate interest in providing services and improving our website.
11. Changes to This Policy
We may update this Privacy Policy periodically. We will notify you of significant changes by posting the new policy on this page with an updated "Last updated" date. Your continued use of the site constitutes acceptance of the updated policy.
Questions about this policy?
Please contact us at hello@practicalagilist.com